Top 40+ Freebies For New Parents

When you’re expecting, getting free baby stuff can be a lifesaver. Babies need a lot of supplies that can cost thousands of dollars every year.

Whether you’re on a tight budget or you simply want to try out different products and brands, signing up for free baby stuff is a great option.

In this article, we’ve compiled a list of the best free baby stuff for moms, including diapers, baby formula, baby gear, and more. It’s a pretty comprehensive guide, so feel free to use the list below to jump to the section you’re most interested in.

  • Free diapers
  • Free baby formula
  • Free items for mothers
  • Free baby subscription gift boxes
  • Free coupons for baby products
  • Other free and cheap baby stuff

Free diapers

Over the years, diapers have become an extremely expensive necessity that parents around the world spend billions on. In fact, the diaper market is estimated to be worth over $70 billion by 2028.

graph depicting the market value of diapers from 2016 to 2028

Here are places you can get free diapers:

1. Huggies Rewards

Huggies and Fetch have partnered to create the Huggies Rewards and Loyalty program that can save you hundreds of dollars on your purchases.

By installing the Fetch app and snapping a picture of your receipt, you get to redeem rewards for gift cards and save on all of Huggies’ “Pull-Ups” and “Goodnites” products.

steps to register with huggies' rewards program to get free diapers

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2. National Diaper Bank Network

The National Diaper Bank Network provides free diapers to parents in need. The company states that a baby needs 6–12 diapers per day on average — which is why it established its community diaper programs to provide diapers in several different communities daily.

Find a partner in your area here.

3. Millie Moon Luxury Diaper Sample Pack

Get a free Luxury Diaper Sample Pack in the mail from Millie Moon when you fill out this form.

Millie Moon has designed its diapers with eight-core features in mind, including 12 Hour Absorbency, Wetness Indicators, Dermatologically Tested, Feather Soft, Double Leak Guard, High Waist, Secure Tabs, and pH Balanced. In short — the company offers excellent quality diapers.

Once you sign up, you can expect the samples to be delivered to your address within 1-2 weeks.

4. Pampers Club App

When you download the Pampers Club Rewards program, you can start earning points on all your purchases — which can then be exchanged for cashback, free baby gear, gift cards, and more.

Parents have been loving this program which is why the app boasts a 4.6 out of 5-star rating.

image showing the pampers club app rating

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As a bonus, the app also gives useful parenting tips that are extremely helpful — especially to new parents.

Save more on Pamper products by making use of our coupon codes.

5. Cuties Baby Diaper Sample Pack

Get a free sample pack of Cuties' Complete Care baby diapers when you enter your email address. Upon registration, you’ll receive a special link that you can use to claim your free pack.

You’ll be able to pick from different diaper sizes ranging from newborn babies to children weighing 41+ lbs. If your size isn’t available, wait until the next morning and try again as the company restocks its inventory regularly.

6. Doctor’s office and hospital

Your local hospital or pediatrician should have diaper samples on hand that they can give to you for free.

They’ll also be able to connect you with special clubs and reward programs that provide free baby diapers, formula, and other products.

7. Abby&Finn Trial Pack

Abby&Finn offers a Deluxe Diaper Trial pack that gives you eight chlorine-free eco-diapers for free. Additionally, the trial also includes a convenient 20-wipe travel pack that’s made with 99.7% water (making it entirely safe for your little one).

If you’re used to brands such as Huggies and Pampers, the company recommends that you size up when trying the sample.

Free baby formula

In 2022, the average volume per person in the Baby Food sector is estimated to be 4.6kg. That’s a lot of baby food and formula — which can become extremely expensive.

image showing the volume per person in the baby food segment

Here are places you can get free baby formula:

8. Nature’sOne free sample program

After registering on Nature’sOne’s website, you can sign up for a free full-size sample. The goal of the sample program is to help parents choose the right product for their baby’s dietary needs.

To order a sample, you’ll simply need to add the product to your cart and proceed to checkout. Keep in mind that even though the product is free, you’ll have to pay a $5.95 shipping fee.

As an added benefit, if you decide to purchase after trying the product, Nature’sOne will give you a discount on a 6 or 12 pack case.

Note that this offer is limited to one free sample per family or household.

9. Enfamil Family Beginnings

When you join Enfamil Family Beginnings, you receive a free welcome kit with up to $400 in free gifts, including formula samples, coupons, and more. Only pregnant women or women with a baby less than three months old are eligible to receive this freebie pack.

If you decide to join this program, you also have the chance to win free baby formula for an entire year.

example of free gifts sent by enfamil family beginnings

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10. Similac Strong Moms Program

When you join the Similac Strong Moms Program, you won’t just get a diaper bag filled with formula coupons and samples, but you’ll also receive a code for a free photo book.

Additionally, the program also provides new parents with nutrition guidance for them and their baby, and you also get savings on Schedule & Save purchases when shopping on

Free items for mothers

Here are places you can get free items for new or soon-to-be mothers:

11. The Belly Button

The Belly Button offers unique belly button bands that attach to your pants and allow them to expand with your belly while holding them comfortably in place. This means that you don’t have to spend money on in-between pants sizes during your pregnancy.

You can get a free Maternity Band or two Body Bands by using the code NAME1 at checkout. The code gives you up to $40 off — which means that you’ll only have to pay for shipping.

12. Parents magazine

Parents magazine helps parents go through every aspect of parenthood, all the way from having a baby to having a child in school. The magazine provides useful tips and tricks that all parents can use to make the journey easier.

You can get a 2-year subscription to Parents magazine completely free by signing up to their email list. No credit card is required to sign up, and you'll receive your first magazine within a couple of weeks.

parents magazine example

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13. Hey, Milestone! Pregnancy Edition

The Milestone Pregnancy Sample Box is free for expecting mothers. The box is filled with baby samples, pregnancy products, and access to exclusive parenthood deals.

The Pregnancy Sample Box is a one-time gift that doesn’t require a subscription or a registry. The current edition includes a stretch mark massage lotion, prenatal vitamin sample, breastfeeding sample set, two liners, and much more.

Note: The shipping and handling fee for the box is $12.95. However, with all the goodies inside, it’s worth it.

14. Free breast pump

A breast pump is an extremely useful tool for mothers and is considered a medical device that helps women increase or maintain their milk supply.

Image showing the different reasons for breastfeeding

The Affordable Care Act made it a requirement for your healthcare plan to cover the cost of a breast pump rental or purchase regardless of whether you signed up for the health insurance marketplace or not.

Your insurer will determine whether the pump that you get is manual or electric and how long the rentals last.

15. Free IKEA goods

If you love IKEA, then you're going to enjoy the free IKEA Family member program. When you sign up for this program, you’ll receive exclusive member discounts, coupons, and freebies ranging from food products and services to furnishing products.

You'll also get free tea or coffee from Monday to Friday — a lifesaver for sleep-deprived new parents — as well as the opportunity to attend member-only events in the store, including free home furnishing workshops and more.

16. Medela Beta Tester Program

Receive free breastfeeding samples from Medela when you join Medela’s Mom’s Room community for free. When you sign-up, you’ll receive a mix of breastfeeding samples, including nursing pads, nipple cream, breast milk storage bags, and more.

Additionally, you’ll also get over $100 in perks and discounts, as well as VIP customer care.

17. Nightfood Ice Cream

Expecting moms can get two pints of Nightfood Ice Cream for free when they receive a refund via Amazon or Paypal credit. All you need to do is buy two pints of Nightfood Ice Cream at a local retailer and submit your receipt on their website.

You’ll instantly be reimbursed for the price of two pints. Note that this offer is only valid for first-time customers.

18. Free breast pads

You can get up to five sets of washable nursing breast pads for free from when you use the promo codes ATHRIFTYMOM1 or 1FRUGALBABY. The codes give you $35 off any order. You’ll just have to pay for shipping.

The breast pads come in 30 different styles that you can choose from.

image showing a variety of free breast pads

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Being a parent is expensive. Learn how you as can save even more money by using food coupons.

Free baby subscription gift boxes

Here are eight places you can get baby subscription boxes for free:

19. Target Baby Welcome Kit

When you create a registry at Target, you can get a free welcome kit containing over $150 worth of handpicked samples and coupons. After creating the registry, you simply need to visit Guest Services at your local store to get your kit.

The kit consists of items such as bottles, diapers, and pacifiers from brands like Huggies, Johnson’s, and Graco.

Additionally, you’ll also get a 15% discount on everything remaining on your registry after your delivery.

20. Amazon Baby Registry Welcome Box

Amazon offers a free Baby Gift Registry Welcome Box when you create a baby registry. The box is worth $35 and is filled with diapers, wipes, baby bottles, and more.

To get the gift box, you need to be an Amazon Prime member. However, if you’re not, you can still get the box by signing up for the 30-day free trial.

Like to shop on Amazon? Have a look at these interesting Amazon statistics.

21. BuyBuy Baby Goodie Bag

When you create a BuyBuy Baby registry, you get a bag with free samples, coupons, and a copy of BuyBuy Baby’s Registry Guide. These bags are available for pick-up in stores only.

After creating the registry, you’ll also get to enjoy 15% off the remaining registry items. For each friend that you refer — and who creates their registry — you’ll get $25 off a $100 in-store purchase.

Get great deals at BuyBuy Baby by making use of our coupons.

22. Walmart Baby Registry Welcome Box

Walmart is offering a free Baby Registry Welcome box valued at $40. Shipping is also free, which means that you get various samples, including a Dr Brown’s bottle, Aveeno Baby, Johnson’s Baby, Pampers Pure diapers, and more, at absolutely no cost to you.

To get this free box, you first need to create a baby registry and then fill out a form to request the welcome box. It’ll take 4-6 weeks for your box to arrive in your mailbox.

image showing the benefits that a person receives when signing up for the walmart baby registry welcome box

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Enjoy great savings at Walmart by using our coupon codes.

23. Babylist’s Hello Baby Box

Get a free Babylist Hello Baby Box when you create a baby registry online and spend a minimum of $10 on a purchase. The box contains samples from popular brands, including EvenFlo, WaterWipes, Pampers, Huggies, and more.

To get the box, you need to:

  • Sign-up with Babylist.
  • Enter your baby’s arrival date and a valid U.S. shipping address.
  • Add the Babylist button to your browser as well as three items from any store to your registry as well as three items from the Babylist store.
  • A button at the top of the site will pop up, which you can click and confirm your address.

Your box will arrive in 2–4 weeks.

24. The Honest Company Box

Owned and launched by the actress Jessica Alba, The Honest Company is dedicated to providing safe baby, beauty, and home care products to you and your family.

If you sign up for The Honest Company’s subscription, you'll get $20 off your first order plus free shipping. Following your first order, purchases over $50 always ship for free.

By subscribing to The Honest Company, you’ll save 15% on selected items and also get a free gift with every third shipment.

Enjoy massive savings at The Honest Company by making use of our coupons.

25. Dyper Box

Get a free diaper bag when you sign up for Dyper’s monthly supply of eco-friendly diapers and training briefs. The bag was designed with parents and babies in mind — offering just the right amount of space to accommodate all your and your baby’s essentials.

The subscription guarantees that you get the right amount of diapers delivered to you every month at a discounted price.

image of the free bag from dyper

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26. Gerber Baby Gift Box

Get free baby samples, expert advice, coupons, special offers, a customizable menu planner, and more when you sign up to My Gerber. Once you join, Gerber will occasionally send you free goodie boxes.

There’s no guarantee of what they’ll send you. However, many people have reported receiving the following items:

  • Gerber onesie
  • Full-sized formula samples
  • Gerber bib
  • First-year belly stickers
  • and more…

Free coupons for baby products

Here are places you can get coupons that’ll get you free baby items:

27. CouponFollow

Coupons are a great way to save a lot of money on your purchases. This is why it’s no surprise that with rising prices every year, more and more consumers are using coupons as a way to decrease their expenses. In fact, in 2020, 88% of consumers in the U.S. used coupons.

image showing the percentage of US consumers who use coupons

At CouponFollow, we want to give you access to as many savings as we can — which is why we have a lot of coupons for baby products from different brands. We have coupons for:

28. Goodnites

Use Goodnites manufacturer coupons to save costs on bedwetting products. Alternatively, you can also sign up to the company’s mail list to receive special discounts, exclusive offers, and additional coupons that aren’t available otherwise.

By signing up to Goodnites’ mail list, you’ll also receive news quickly — which means when free samples become available, you’ll be the first to know.

29. Mommy’s Bliss

When you fill out this Mommy’s Bliss form, you get $3 off on a single Mommy’s Bliss Baby Essentials product of your choice.

These include products such as probiotics for babies, kids, and moms, tummy relief products, immunity support vitamins, and more.

30. Pottery Barn Kids

If you require furniture and kids’ room accessories, then you can get massive discounts (up to 70% off) at Pottery Barn Kids by using coupons and snagging special offers and clearance items.

The company offers a huge variety of items — perfect for whatever theme you choose for your little one’s room.

31. Nestle Canada

If you live in Canada, you can sign up for Nestle’s Baby & Me to receive a baby pack filled with free items for you and your baby.

Furthermore, you’ll also receive special member savings and coupons for trusted products, as well as useful resources to help you throughout your parenting journey.

example of a box with free coupons and goods from nestle canada

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32. The Children’s Place

When you subscribe to text or email alerts from The Children’s Place, you can get exclusive offers on accessories, shoes, and clothes for babies, toddlers, and older children.

With a wide variety of quality clothing and accessories, you can find items that suit your child’s needs perfectly — while paying a fraction of the price.

Discover more ways you can find coupon codes.

Other free and cheap baby stuff

Here are other free or cheap baby stuff that you can get online:

33. Dolly Parton’s Imagination Library subscription

The Imagination Library project was initiated by country icon Dolly Parton. By signing up for the program, your child will receive free books until the age of five.

The books provided are reviewed annually by a group of early childhood literacy experts — which means that the books are highly educational and will provide your child with great learning opportunities.

Note that the program isn’t available in all areas of the country. However, if you’d like to work it into your area, you can by starting your own local affiliate.

dolly parton's imagination library program logo

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34. Baby Box Co.

You can register at Baby Box Co. and enjoy free online parenting classes. There are different classes to choose from depending on your needs and preferences.

Additionally, you’ll also get exclusive promotions and discounts when you sign up, which can lead to massive future savings.

35. Canopy Couture

Get a free cute car seat cover from Canopy Couture when you enter the promo code NAME1 upon checkout. The code gives you $50 off your purchase.

Since basic canopies are $49.95, you’ll get one absolutely free. All you’ll be paying for is the shipping fee.

36. Shutterfly

If you’re like most parents, you want to capture your baby’s most important moments and document your family’s growth. When you download the Shutterfly app, you’ll get a free photo book.

The book is a softcover 6x6 ranging between 20 and 40 pages. The book is free; however, you’ll need to pay a shipping fee of $7.99 to get yours.

37. Birth announcements

Get $20 in free samples at MagnetStreet when you order birth announcement magnets or cards with your baby’s photo, name, weight, height, and birthdate by using the code LIFE20SAMPLES at checkout.

Simply visit the site in Private or Incognito mode to get the new-customer price of $0.60 to $0.90 per magnet or card — meaning that you’ll get 20 cards or magnets for free when you use the code.

38. Local Facebook Groups

If you’re an avid Facebook user, then you know that people constantly advertise free and low-priced items on Facebook groups. Keep an eye out for any parents giving their baby stuff away.

You can also join the Nothing Project group to connect with people in your local area who are passing on their baby items — and, similarly, pass yours on to other parents when you don’t need them anymore.

39. Garage sales

Garage sales offer the ideal opportunity for you to get baby toys, clothes, and other items at an affordable price.

If you join the sale towards the end, the chances are that the owners will be willing to give the remaining items away for free or offer them to you at a significantly reduced price.

40. Facebook Marketplace

From January to March 2021, Facebook Marketplace reported approximately 250 million active stores globally.

amount of active facebook marketplace stores

As such, you stand a great chance to find parents offering baby stuff for free or for trade. Make sure to browse your local areas on Marketplace so that you can easily retrieve the items.

41. The NextDoor App

Joining the NextDoor app means that you can instantly connect with your neighborhood and chat with your neighbors.

Not only will you find the latest news and crime updates on the app, but you’ll also have the opportunity to get freebies. Check out the “Baby & Kids” section to find free baby stuff.

Ready to get some free baby stuff?

This list proves that there are a lot of ways you can save money on baby supplies as a new or expecting parent. By going to the different companies listed in this article, you have the opportunity to get free baby supplies that’ll last you for a long time!

Since we know that it’s expensive to have a baby, we’ve created this useful guide you can use to anticipate the costs of having a newborn.

about the author

Tiara Rea-Palmer
Director of Partnerships
As an expert in online savings and an avid deal enthusiast, Tiara heads up retail relations at CouponFollow, where she stays up-to-date on all the best deals, discounts, and freebies, as well as negotiates exclusive coupons and offers for CouponFollow users. In her free time, you can find Tiara writing, DIY crafting on a budget, and traveling with free rewards card miles.